Floor Ten launches new research report into client acquisition in professional services

Today, Floor Ten launches its first research report, Attracting Valuable Clients, offering new insight into how professional services businesses are winning, and losing opportunities with, high-value clients.

Based on in-depth interviews with more than 40 senior leaders across 16 professional sectors, the report explores how businesses approach client acquisition, what’s working, and where the big opportunities are. It reveals a gap between intention and action, showing how time is being spent, where money isn’t, and why referrals alone aren’t enough to drive sustainable growth.

Jacqui Patton, Managing Director of Floor Ten, said:

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We wanted to go beyond assumptions and get to the root of what’s really happening inside professional services businesses. This report gives leaders the insight they need to sharpen their strategy, energise their teams, and make client acquisition more deliberate and effective.

This is the first report of its kind and the data will be update on a yearly basis. It supports Floor Ten’s mission to become the leading strategy and social media partner for professional businesses.

Download the full report here.