TCC · Meta · July 2026
Overview
The numbers
At a glance
TCC's Instagram presence had 34 followers at the end of the reporting period, flat month-on-month. To increase the follower count on Instagram it would be good for TCC team to invite people to follow the page, and share it with any current clients and partners.
Community growth
Followers
Paid followers
Total content
Content reach
Impressions
Posts
Page views
Avg unique visitors
At a glance
Visibility on Instagram increased substantially during the period, with impressions reaching 244, which was +136.9% on the previous period. This is a strong signal that content is being surfaced to a wider audience, likely driven by the increased posting activity with July being the first full month of posting on Meta. The strongest individual post by reach was the recruitment post which reached 39 impressions.
Interactions
Reactions
Comments
Clicks
Shares
At a glance
We had 34 reactions during the period, which was +126.67% on the previous period. This is a significant increase in audience engagement. Shares held steady at 4 (suggesting engagement is currently concentrated around likes/reactions rather than more active forms of interaction like comments or shares. The post that gained the most interactions was the recruitment post.
Top posts
July 2026
At a glance
The top-performing post by engagement rate was "Take a Break" (respite care), reaching a 66.7% engagement rate. Second was "Autism, Learning Disabilities & Mental Health" with a 50.0% engagement rate, which was followed by the recruitment post "Looking for a career where you can make a real difference" with a 33.3% engagement rate. This suggests TCC's audience responds most strongly to emotionally resonant, service-specific content and recruitment messaging.
Floor Ten suggestions
In the next month , we'll build on the emotionally resonant, service-specific content that performed best this month and continued recruitment content. We're hoping to gather more detailed information from Kelly once things are less busy on her end, which will help us move away from more generic content and sustain the strong growth seen in impressions and reactions this period. In the meantime, we'll focus on incorporating more reactive content into the mix.
NOTE we are not reporting combined data of Instagram and Facebook in these figures and as such only Instagram stats are being tracked.