Optifi · LinkedIn · September 2026
Overview
The numbers
At a glance
Optifi's followers grew to 762 in September, with 25 new followers there was an increase of +3.39%, which is good to see. The audience remains well aligned with Optifi's target market with; 43.57% in Financial Services, 28.61% in Professional Services, and over 60% at Senior, Director or CXO level. The team should continue to invite contacts to follow the page to keep this momentum going. [Action to be shared with the team]
Community growth
Followers
Paid followers
Total content
Content reach
Impressions
Posts
Page views
Avg unique visitors
At a glance
The page generated 3,547 impressions during September, down 49.18% compared with the previous period. August had a c.65% jump up compared to July, so September reflects a return to a more typical level for the page. The top performing post by impressions was the Stuart leadership post, which saw 953 impressions.
Interactions
Reactions
Comments
Clicks
Shares
At a glance
We saw 116 reactions, 121 clicks and 7 shares on the Optfi page in September. As above the interactions were down. However shares on published posts rose 250%, which suggests content is increasingly being passing on. No comments were received this month, this is the clearest area for improvement, it is important the Optifi team continue to comment on posts. [Action to be shared with the team]
Top posts
Sept 2026
At a glance
The top 3 posts by engagement were based on team led content and an article about operational clarity. The highest performing post was about time lost to inefficient processes, followed by a post on Alain's attendance to the Jersey AI breakfast Briefing, then the article on operational clarity. The Stuart leadership post led on reach and total interactions (953 impressions, 54 interactions), but its engagement rate was lower at 5.67%, which is typical for posts that reach a wider audience.
Floor Ten suggestions
In October, we will focus on a refresh of the content imagery, more urgent CTAs and the launch content as planned. The team also need to continue engaging on the posts where possible please as this helps reach.