EWG · LinkedIn · July 2026
Overview
The numbers
At a glance
EWG’s LinkedIn followers continued to grow in July, increasing to 880, representing month-on-month growth of +2.44%. Posting activity remained consistent at 8 posts, unchanged from the previous month. Despite publishing the same number of posts, audience growth remained positive, indicating continued interest in EWG’s content and brand presence.
Community growth
Followers
Paid followers
Total content
Content reach
Impressions
Posts
Page views
Avg unique visitors
At a glance
July was a strong month for visibility, with impressions increasing to 8,312, up +175.69% month on month. The strongest post by impressions was a post reflecting on the growth of the business over 15 years including the SLT picture, which achieved 3,577 impressions and 129 interactions, showing that brand story and values-led content continues to perform well for the LinkedIn algorithm.
Interactions
Reactions
Comments
Clicks
Shares
At a glance
Total interactions increased to 407 in July, +24.85% month on month. Reactions rose strongly to 303 (+148.36%), while comments increased to 20 (+300.00%), contributing to stronger overall engagement. Looking ahead, we will continue build on content that highlights EWG’s story, values and expertise to help maintain this positive engagement momentum.
Top posts
July 2026
At a glance
The three strongest content themes during July were company history content, technology and innovation updates, and platform-focused product content. The post reflecting on the growth of the business had 3,577 impressions and 129 interactions, followed by the Digital Jersey TechAwards update (793 impressions, 50 interactions) and a company overview post (713 impressions, 34 interactions). The highest engagement rate was achieved by the EWG app post, which recorded 33.96% engagement, significantly above the LinkedIn average of 3.38% for company pages. These results highlight strong audience interest in both EWG’s brand story and the practical benefits of its technology solutions.
Floor Ten suggestions
Continue with a mix of company story, platform benefits, and service-focused posts. Brand-led content is currently driving the strongest visibility, while platform and product-focused content is achieving strong engagement rates. This month we have received some technical information from the EWG team which will be extremely valuable towards next month's content. Maintaining this balanced content mix should help support both reach and meaningful audience interaction in the coming months.