EWG · Linkedin · Jun 2026
Overview
The numbers
At a glance
Follower growth remained positive, increasing by 2.14% to 859. We would like to see more of a jump here though so please can EWG page admins prioritise inviting people to follow the page on a monthly basis.
If you meet someone in a pitch, meeting or networking then please add to your process to invite to the page. [Action: This note is to be shared with the team]
Community growth
Followers
Paid followers
Total content
Content reach
Impressions
Posts
Page views
Avg unique visitors
At a glance
This month Page views were up 14.19% and Average unique visits were up 23.85%, majority of these came from Andy's announcement, which gained 1,060 impressions, and brought a lot of attention to the EWG page.
Our impressions were down (-73.09%) to 3,015, which was expected as we did not receive any technical content, resulting in 4 less posts than usual (as per our agreement). We also had a high volume of impressions in May from the 15th anniversary posts.
Interactions
Reactions
Comments
Clicks
Shares
At a glance
Interactions were down (-67.61%) to 287, which will also be due to a smaller volume of content in comparison to previous months. Welcoming Andy as Chief Risk and Compliance Officer received 101 interactions. It is important that team members continue commenting on posts to help keep engagement up. [Action: This note is to be shared with the team]
Top posts
Jun 2026
At a glance
Our top 3 performing posts in this period were community led posts and posts on services. Overall engagement has been good in this period with the highest engagement being 22.73%. Note: Good LinkedIn engagement average rate - 3.38%.
Floor Ten suggestions
In July, we will continue with the pain/solution posts and more people centred posts as these have been performing well. Following our first content session in June and feedback from Jonny, we are working on a briefing document to better guide the EWG team on providing technical content, which will hopefully result in more consistent posting and bring up interactions and impressions.